The largest business process outsourcing player in India earlier this year gave Harpreet Duggal a new role. The responsibility for the developing and executing the company’s domestic Business Process Outsourcing strategy. The duggal is already well into the discussions with the potential customers and it is finalizing operating locations. The Genpact is not the only Indian company interested in the space for many reasons that the domestic Business Process Outsourcing market is one that no one can afford to ignore anymore. The duggal primarily is targeting the two sets of the potential customers, existing the global customers who are looking to increase their presence in India and require the same systems and the process that they have elsewhere and the Indian companies with the global aspirations both by way of moving beyond Indian boundaries and by providing a global experience in the Indian market. This requires the world class processes and the systems. They believe that India is a very exciting market to be in.
The domestic Business Process Outsourcing business is steadily moving onto everyone’s radar in having been on the periphery. The companies including IBM Daksh, Firstource Solutions, MphasiS Business Process Outsourcing and Intelenet Global Services are looking to significantly increase their presence. The Wipro Business Process Outsourcing and Infosys Business Process Outsourcing are waiting for the right time to enter the space as a part of a total outsourcing solution along with their Information Technology arms. The firms such as 24/7 Customer have no immediate plans to enter but are watching the space keenly.
The industry players and the analyst cite multiple factors was brought growing the interest in India’s Business Process Outsourcing market. These includes in reducing the costs of the connectivity, the scorching pace of the Indian economy, the phenomental growth of the companies in the sectors including the telecommunications and the financial services rising the customers expectations. The Indian firms global aspirations and the global firms enteri8ng the Indian market. The changing rupee dollar equation and the slowdown in the US economy which is forcing the players to look at the other markets that have added to the momentum.
The factors driving that trend are the tremendous growth of the India’s domestic markets, the slowdown in the Western markets and the dollars weakness against the rupee. It is noted that a whole new class o the medium sized companies outside of the well established and the large industrial houses like those of Tata, Birla, Ambani or Goenka is looking at farming out noncore activities to increase efficiencies and the focus on the core competencies. The companies are becoming the customers of the Oracle, Cisco, SAP. A glance at the at the Indian Business Process Outsourcing industry’s growth help put the dynamics of the domestic market in perspective. A t a compound annual growth rate of around 37 percent over the last few years. The Business Process Outsourcing exports have been the fastest growing segment of the Indian Information Technologies Business Process Outsourcing sector.
REFERENCE:
http://hyd-news.blogspot.com/2009/06/next-frontier-for-indias-outsourcing.html
http://www.bpo.biz/bpo-news-blog/2008/07/16/the-next-frontier-of-the-domestic-bpo-market/